What,amp,#39,Name,#63,lot,folk DIY So, What's in a Name?
When starting a new work at home business it is very easy to become consumed by it. We spend so much time trying to get the business up and running that we may end up becoming burned out and lose our motivation. There is so much to learn and Normal 0 false false false MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-parent:"";mso-padding-alt:0in
A lot of folks think, they need to spend a lot of money in order to place well inthe search engines. While thereare some good companies out there that will do a good job for you, you can do ityourself with some time,effort, the right resources, tools, and some knowledge. While it is true, the more links you have, the higher you go in a lot of searchengines, but many otherfactors have to be taken into consideration. Titles, descriptions, meta-tags,keywords, doorway pages, links, structure are just a few to consider. What most people like about searchengines, is when consumersdo a search, they are already a qualified customer when they find you and get toyour site. Other peoplefeel the search engines do not play that big of factor if they advertise correctly. When you think of Microsoft, you don't need a search engine to find it. Yousimply type in the name,andyou're there. Why? Because of Microsoft's marketing and advertising. It is a name,a name everyone is well aware of. Of course having the kind of money that they have in their budget tospend every month wouldmake your site a household name too. We don't have that, so here we are back to the search engines, ezines,newsletters, classified ads,banners, links, newspaper, radio, TV, word of mouth, etc. yes, you have to spendmoney to make moneymost of the time. The old saying "In order to make a large fortune, first you startwith a small fortune." isright. Everyone needs to start with a budget. Usually 10% to start, down to 1% asyou grow used to bethe norm. Now, 20% to start, and 10% as you grow, and remain at 10% forcontinued controlled growth. I don't care if you start out at $5.00 dollars a month, or $50,000.00 dollars amonth. You should alwaysspend a percent on advertising, and marketing for your business health. To createthe kind of name thatMacdonald's has, took a lot of money and some very smart people. Keep track of everything you do. There are many good companies out therethat can tell you how,and where every hit you have came from. You need to know what works, andwhat doesn't. Sometimes a name factor does come in to play, and you don't know it. Yes, you can have failed campaigns,but every time you advertise,you are getting your name out there, so it helps. If you get people to know your name, you have won the war! From there, it'sup to you, your people, and your company to take care of your traffic, your name, products, service,website, etc. So, what's in a name? Everything! Your Entire Business! Your Life! Your name and your business namemay as well be the same, because how people think of your business name, howpeople remember your businessname,and how people respond to your business name, will determine if peopleBUY! Which will determine how youLIVE! When advertising, marketing, and spending your budget, think of itfrom the name perspective. Take care ofit, and it will take care of you. Article Tags: Search Engines, Take Care
What,amp,#39,Name,#63,lot,folk