DON,amp,#39,ABANDON,WHAT,WORKS DIY DON'T ABANDON WHAT WORKS
Normal 0 false false false MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-parent:"";mso-padding-alt:0in When starting a new work at home business it is very easy to become consumed by it. We spend so much time trying to get the business up and running that we may end up becoming burned out and lose our motivation. There is so much to learn and
When I went grocery shopping last week, I picked up a package ofGrillers, a soy protein product, made by Morning Star Farm, which Ihaven't done for a while. I had eaten Grillers for years and had really enjoyed the taste. Thenone day, as I pulled the package out of the freezer, I saw that MorningStar Farm had "improved" the taste of Grillers. Let me tell you. Theydid NOT improve the taste, at least not according to my taste buds. SoI stopped buying the product.What made me buy the product again? Morning Star Farm had printed inbig bold letters on the packaging, "Original Grillers." So I tried it. And, yes, it was back to the product I had loved for so long.As I sat there thoroughly enjoying my meal, I thought how silly ofMorning Star Farm to mess with the recipe of Grillers to "improve" itwhen they had such a winning product to begin with.This line of thinking reminded me of Coca-Cola who had the "brilliant"idea several years ago to change the recipe of Coke and call it NewCoke. That change cost them a lot of customers, so they quicklyregrouped and brought back Classic Coke.Both Morning Star Farm and Coca-Cola had abandoned the products thathad worked so well for them and made their companies prosperous. Someone somewhere had come up with the idea that the classic productsneeded to be changed. They totally took off the market that whichcustomers had been purchasing, and brought out the new and improvedversions. They didn't give the customers a choice. There is a lot of advice on the internet on how you should run yourbusiness. You'll hear one thing one day about how to "improve" yourproducts and marketing, and the next day you'll hear something entirelyopposite on how to "improve" your business. It can be incrediblyconfusing.Here's what I suggest:1) Find out what works and what doesn't work for you, your company, andyour products. Not everything works for everyone everywhere.2) Read what comes across your computer screen and see if it fits inwith your business plan and your personality. You know your own visionand goals better than anyone else does. If what you read makes sense,it comes from someone you trust, and it "feels right" for you, then putthe advice to work.3) If something is already working for you, and someone comes along totell you how you can "improve" it, make slight changes and test it ifyou feel the advice is sound. Don't fall victim to drastically changing what you are offering to yourloyal customers - the products and services they've come to expect andenjoy. Don't abandon what's working just for the sake of "improvement." In the long run it may cost you time, money, and customers. Article Tags: Morning Star Farm, Morning Star, Star Farm
DON,amp,#39,ABANDON,WHAT,WORKS