Doomed,Failure,everyone,who,tr DIY Doomed to Failure
Normal 0 false false false MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-parent:"";mso-padding-alt:0in When starting a new work at home business it is very easy to become consumed by it. We spend so much time trying to get the business up and running that we may end up becoming burned out and lose our motivation. There is so much to learn and
Is everyone who tries to do business on the Web, doomed tofailure? People who invested little or nothing, and received the same inreturn may be. They joined AOL, and immediately found theirmailbox was overflowing with spam (junk email). They read someof the mail and, believing what they read, bought into aprogram for $20. They sat back and waited, and waited, andwaited and nothing happened. Losing heart, they quit the program and dropped AOL after the free trial period. They now send their email to Aunt Martha,using a free ISP, which is all they really wanted to do fromthe "get-go". Some of these people believed many of the offers that wound upin their mailbox, and bought into a few. They then started their free advertising campaign. When that didn't pay off, they started investing in paid advertising. Here a banner, there a banner, everywhere a banner, banner - they quickly learned the reality of banner ads. But with no long term commitment, they folded their tents, cut their losses, and disappeared into the night. The tenacious ones failed at level one and two, but believedthe hype and invested in an online store. They're like the guywho rented a huge vacant brick and mortar building, and thenstarted to think about what he was going to sell. After anawful lot of work and many bucks later, he found out thatjust having a store isn't the key to success on the Internet. So what's the scoop? Is everyone doomed to failure? Of course not - there are a lot of people making money on the web. But you have to find your "niche". Unless you have very "deep pockets", like anything, you have to know what you are doing. If your area of expertise is ornithology, why not consider a website for bird watchers. With some timely articles that are updated on a regular basis, and a store where you sell items of interest, you just might attract a following. Does that mean you immediately commit to a store and get a merchant account so your customers can pay for their orders?NO. Start your web site, and advertise it heavily. One of thebetter bets is ezines or newsletters that target the audienceyou wish to reach. Try to build a following on your website -consider your own newsletter. If you are able to get a respectable number of visitors to your web site, or subscribers to your newsletter, you just might havea shot at your online store succeeding. Remember, "Content is King". If you provide good content, you will have return visitors. Return visitors are potential future customers. Offer freebies, run contests, have guest columnists contribute; these all enhance your site. But forget some of the hype you will run across. This does not happen overnight. Once established, will you make money while you sleep - you betcha. Like any business, you will need a war chest. How much? If you're going to be selling a product, you'll need an inventory. But don't be like the person who bought into Equinox (see http://www.mlmwatch.org/06FTC/Equinox/equinoxftc1.html) whohas $5,000 worth of junk in their garage they can't give away. Look for a distributor who will sell in small lots. Sure theywill charge a bit more, and you will earn a bit less, but you'renot in over your head. If the product moves, you can thenafford to buy larger lots at a lower price. You should then know pretty quickly if it is going to work. If it is positive at that point, move to your next level. Open youronline store, get merchant status so you can accept creditcards, and move forward. Above all, use "due diligence" in any venture you take, and you just might not be "Doomed to Failure". Article Tags: Bought Into, Just Might
Doomed,Failure,everyone,who,tr