Know,Your,Customers,through,Li DIY Know Your Customers through Live Chat


Normal 0 false false false MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-parent:"";mso-padding-alt:0in When starting a new work at home business it is very easy to become consumed by it. We spend so much time trying to get the business up and running that we may end up becoming burned out and lose our motivation. There is so much to learn and


The basic objective of anyadvertising campaign is to persuade potential customers to actually buy aservice or a product. There are two principal players involved you on one sideand the potential customer on the other side and only your efforts inpersuading the customer to buy the service or product will conclude the sale.The persuasion will be successful only if you are able to understand thecustomer and are familiar with the customer’s needs and requirements. This isespecially critical when you conduct your business online as online customersbehave differently depending on several factors like demography and culture. Asan online business owner you need to know what your potential customers arebuying, why they are buying and how they are buying. You will need tocontinuously monitor your website to know everything about your potential customer’sbehavior. This seemingly difficult task can be accomplished by having live chatagents on your website to constantly monitor consumer behavior and buyingpatterns. Live chat agents are trained extensively and can interpret consumerbehavior of several geographical locations, languages, and cultures. They arealso aware of the product and price preferences of consumers from differentsocio-cultural backgrounds. So how do live chat agentsknow the consumer locations? Well technically speaking chat agents identifyconsumers from the IP addresses. The keywords typed by the consumer indicatethe product or service they are looking for. Chat agents also perform animportant function in letting the business owner know which pages the consumergets stuck on and what makes them abandon the purchase. By chatting live withconsumers live chat agents are able to profile consumers, this data gathered isvery useful to business owners as they can then make suitable changes to theirproducts and services to convert more visitors to actual customers. Having live chat agents thusempowers business owners with extensive knowledge of consumers. This knowledgecan then be used for targeted advertising campaigns that generate more businessand increase the ROI of the business owner’s marketing and advertisementbudget. The other advantage ofhaving a live chat agents is that it adds a personal touch to your efforts andhelps you change the way you display and project your services and products.

Know,Your,Customers,through,Li

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