Digital,Marketing,New,Age,Tact DIY Digital Marketing New Age Tactics
Normal 0 false false false MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-parent:"";mso-padding-alt:0in When starting a new work at home business it is very easy to become consumed by it. We spend so much time trying to get the business up and running that we may end up becoming burned out and lose our motivation. There is so much to learn and
Whats on the horizon in the land of digital marketing? Thedigital marketing New Age has already begun to dawn upon us with the likes ofviral video.Also, who can ignore the increasing number of sites now usingembedded video to reach customers, both new and old? Speaking of the Internet,marketers are exploring the new territory of social bookmarking to make thatnext step forward, and contextual advertising is set to soar with new wings asmore and more online advertising networks continue to step up to the plate.ViralVideo With viral video turning homeless men and elementary aged kids intosuperstars overnight, this is one digital marketing tool of the New Age that issure to be receiving major attention.Now that marketers have seen hard proofthat any video sensational and popular enough to go viral can bring in the bigadvertisement bucks, were sure to see more of the not-so-accidental versionsspring up all over the Net.With so much money on the table, business savvymarketers are sure to have this Digital Marketing tool down to a science in notime.Website Video The latest marketing research has shown that placing a videoon ones site tends to engage the reader on a higher level than a well-designedsite with mediocre content.Specifically, linking to YouTube videos seems toincrease search rankings as well.Thats why a growing number of sites these daysbegin with an automatic rendition of the company story or a visible walkthrough an investment property complete with lively narratives.Here, themarketings face-to-face nature can mean the difference between scattered,intermittent sales activity, and steady increase.Social Bookmarking SitesSuccessful and experienced marketers have pushed passed the basics of Facebookand Twitter and now have their eyes focused on social bookmarking sites as thenext top digital marketing tool.Social bookmarking sites allow visitors to saveand share bookmarks as well as to rank the value of the bookmark on polls andprovide feedback and commentary about each one.Bookmarking to ones own site cangenerate the buzz necessary to meet marketing goals.When the bookmark isshared, ranked highly, or commented on, it can result in more exposure for anonline business.Contextual Advertising Googles Adsense is a primary example ofonline advertising networks advocating contextual advertising.Contextualadvertising refers to the text links seen, for instance, next to a Gmail inbox.Theseads were tied to the content of the email via special algorithms.The idea isthat potential customers are more likely to click ad links that are relevant totheir current interests and activities.Thus, the content of any web page can becontextualized to display targeted online ads, and just about all Boston SEOServices are ready and willing to assist with this.Article Writing One of thelatest ways to drive traffic to your website is article writing.Most articlewriting is done on publishing sites, such as eZine or About.com, as a form ofSearch Engine Marketing .These sites have hierarchies or writer rankings whichincrease article exposure and rank.By including keywords within articles,marketers and business owners get the attention of search engine bots.ThusArticleSearch, the articles content becomes a means of advertising ones business oraffiliate connection.This drives traffic to such sites and helps increasesearch engine ranking through backlinks. Article Tags: Digital Marketing, Bookmarking Sites, Search Engine
Digital,Marketing,New,Age,Tact