What,can,the,Internet,REALLY,f business, insurance What can the Internet REALLY do for me? - 12 KEY BEN

As we all know to live in this world we have to perform some activity by which we can earn money. There are many activities by which we can earn money and meet the standards to live in this society. And from one of them is franchise.  Franc Small offices have unique needs, and thatincludes document shredding. Designed with the smaller business inmind, the Dahle 20314 is a cross-cut shredder that offers Level 3security and brings you into compliance with federal regulations. The

In my conversations with business people i'venoticed a surprising lack of understanding aboutthe Internet and its potential for their business.Most know it is important for business in generalbut dont really know why. Few really understandwhat it can specifically do for theirorganisation, "What can the Internet really do forme?" This article aims to answer this fundamentalquestion by identifying some key benefits to helpyou start reaping the benefits of the internet foryour business today.At its most basic level, the Internet provides youwith an opportunity to publish a website at aspecified www address. Anyone armed with thisaddress can then type it in to their computer andaccess your website at anytime day or night fromany (internet enabled) computer located anywherearound the globe. This starts to give you someidea of the potential power and reach of theinternet. Just stop and think about that for amoment. Your website and anything you place on itwill be accessible around the world, anytime, byany of the estimated 450 million internet users.Thats some potential eh? Internet benefits foryou: it enables you to reach new customers andmarkets. Plus there's the supreme convenience ofthe internet's instant, anytime, anywhere built-incharacteristics.Actually I think a website is more than a merestorage area for your web pages, it becomes a sortof 'focus point' to your customers, largely due toits convenience and text/visual format. Peoplemake purchasing decisions based on all sorts ofquestions and anxieties, either real or otherwise.A website provides a place where they can helpthemselves to find out more and answer thosequestions and anxieties or take any other action.Thats an often overlooked internet benefit thatwasnt really possible previously: easyself-service. If they cant find what they want,they can simply send you a message from yourwebsite and await the tailored response. Anotherbenefit: rapid and personal communication.Clearly, what you put on your website and how youpresent it is therefore very important. Yourwebsite's visitors will start to build animpression of your organisation and products basedon what they see there in the first few seconds oftheir arrival. Both its content and presentationshould reflect you and everything you do well andshould therefore get the research and attention itdeserves. Thats another benefit: flexibility ofcontent and ability to add /update it instantly.Too many sites remain static. If you can, try toattract and engage visitors by keeping your siteup-to-date with fresh content. By the way, when isay product i mean this in a very universal way,including products, services, information and anyother item you may offer.All you need now is some promotion to get the wordout that your website is up, running and eager tohelp your new prospects. You can use the internetto find and contact companies, newsletters,publishers, etc. and to arrange your promotionsand advertising on any industry or topic youchoose. This of course is the internet'sspeciality and a key benefit for you to use: easyaccess to information on every topic imaginable.Now, if you do your homework and promotion foryour new website well, you'll soon start to getprospects looking around your site and viewingyour content. Ideally, they will arrive, readexactly what they want to and buy your productimmediately. They click to purchase the productand bingo you've made a sale. At this point yousmile with satisfaction and sit back as your bankcompletes the transaction and deposits the paymentinto your bank account. You havent even beeninvolved in the transaction. Automation and newrevenues: significant internet benefits.Alternatively, if they havent just read what theywanted to: do they want further information beforemaking a decision? Are they just not ready to buyyet? Are they just not going to buy regardless ofwhat you provide? Ideally you should cater for allthese scenarios to get as many sales as possible.This is an often overlooked internet benefit. Theopportunity to interact and in this case cater todifferent needs. Ie. Want to know more? Click thislink. Then they could see some specificallywritten text with more depth, etc.However tempting it may be, when you've made thesale dont sit back glowing in that internet gloryfor too long because there's more to do. Are youhappy with one sale or would you prefer more? Ofcourse, given the choice you'd choose morewouldn't you? What if you now produced a usefulregular newsletter sent by email and asked them ifthey would like to receive it? You're on your wayto getting more sales from them, instead of thatone initial purchase that you may have settled forbefore the internet arrived. More Internetbenefits i yell! The ability to send newsletters/ezines quickly, easily and cheaply withouttraditional stationery and postage costs. Plus itspractically guaranteed to be read by therecipient.Now you have the opportunity to build up a mailinglist of prospects and customers who want regularcontact from you. They want you to send themuseful information, special offers, productannouncements, etc. Whether they bought a productfrom you or not initially they are starting arelationship with you. If you do it correctlythey'll begin to trust you and yourrecommendations and ultimately buy more productsfurther down the line.Your existing customers may appreciate this typeof new attention too. Previously they may havefelt abandoned after their first and only purchaseand maybe you havent contacted them since. This isan excellent way to keep existing customers happyand loyal, which again will likely mean more salesfurther down the line. Ultimately what you aredoing here is building strong relationships withyour customers. They've probably never had thiskind of attention and focus before. Yes, anotherinternet benefit. Do it right and you willpositively stand out from everyone else they dealwith who doesnt treat them in this attentive way.What more could you want? What more could theywant?I hope you've seen that if you put the thought andeffort into your website, your business can reapthe benefits of the Internet. There are morebenefits than those i've covered here too. Try touse them all to offer something new or unique. Becreative in your thinking and identify how theycan benefit you and your customers regardless ofyour industry and business model. What can theInternet really do for me?Target and reach new customers and markets withyour products.Sell your products to those new customers andmarkets.Sell more products to your existing customers andmarkets.Be open 24 hours a day/7 days a week/52 weeks peryear.Be convenient and interactive. Customers love tohelp themselves anytime, anywhere, etc.Generate awareness and credibility in new onlineworld.Build stronger relationships with your customersthan ever before.Get regular, guaranteed reading of your offers bycustomers who are already interested in them.Use facility to tailor content and updateimmediately.Utilise rapid communication between you and yourcustomers.Personalise all communications for higher impact,eg. Hi Peter...Good luck! Article Tags: Internet Really, Existing Customers