What,You,Want,Written,amp,#34, business, insurance What Do You Want Written On "Your" Ezines To


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What Do You Want Written On "Your" Ezines Tombstone?By John StaffordSo you run an ezine and you don't want it to die, that's agood sign. Today I'm going to tell you 3 ways to keep yourezine from becoming an unread, unmarked grave in thenewest internet graveyard.Personalize, You must stand out from the crowdThere are 330,000+ ezines on the net right now. Alot ofthese are marketing in nature. So if you want to get read,the best way to do it is to put a little bit of yourselfinto your ezine.Don't be afraid to tell them a few personal details or howyou're feeling at the given moment. This could be as simpleas a small editorial section at the start of every issue.Try and write your own content some of the timeIt's okay to use other peoples articles in your newsletter.You can't be an expert in everything all of the time. Toseparate yourself from the clones though, every once in awhile write your own issue and treat your subscribers tosomething you've learned that can benefit them.Try this, right now think of something you've picked upand write a small article on it to share with your list.Don't worry, this will get easier the more you do it.Go easy on the ads and offersI know it's tempting, you hear about so many people makingthousands of dollars with their own ezines and you want tocash in right?? This is natural but keep in mind that theseare real people on the other side and they want to learnsomething from you of value.So go light on the classified ads and solo offers, thinkhow you feel when you read an ezine that has 12 ads and mails you every other day.If you've been struggling with your ezine lately guys applythe above 3 steps and you should start to see new life. Itwon't be easy but if you're going to make an ezine make itworth the read. Like anything that you have to work at,it'll be worth many times your effort in the long run.When you're ready, go ahead and shoot me an e-mail, I'll beyour newest subscriber!© 2002 by John Stafford~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~John Stafford is author of "Your Money is in the List"Subscribe to his 5 day List Building Course and learn how you can get a flood of new subscribers to your ezine:http://www.listsecrets.com/5daycourse.html~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

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