What,amp,#39,your,Business,Onl business, insurance What's your Business Online Attitude?

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This article was prompted by some customer support work I wasinvolved in for a private members site. One of the paidsubscription members wanted someone to look over his website andgive an opinion of what we thought of its design.It was clear from the email that they had been online for awhile (over 3 years) but hadn't seen any results from theirefforts and were frustrated. Understandably so!This person had created his own website in which to promote anonline Opportunity. The purpose for having your own web site,rather than a static page, (one that you can't personallychange, like the ones the most biz opps provide) is it to "BrandYOU". After all, your site visitor is getting involved with somethingyou recommend and in effect will want you to help them succeed.Your site should not be to *sell* them ­ that's the job of thecompany you represent. The purpose of your site is to *refer*them.Anyway, the first impression of this member's site was the lackof having it's own domain name, its own presence. Not a goodstart and that was even before I visited the site. So before Iarrived, my trust as a prospect was wavering.On arrival I found that the site "rammed" the opportunity downthe throat of the visitor, if anything the site scared me intorunning away as fast as possible. Also this member quoted their website "hits" as a picture ofhow many "visitors" there were. Let me explain why this can bemisleading.Hits occur from the amount of files loaded when a visitorarrives to a web page. This means if a web page (which is 1file) has 10 images (10 files) then they count as 11 hits; theweb page plus images. You can see that it can be misleading toquote hits. It gets worse if the visitor goes to more than 1 page becausethen any additional images (and the next page) count as morehits. Make sure you always count "unique visitors" whenassessing a conversion ratio or stating statistics.I drafted a long email reply, explaining why I thought thissite may not be effective, and is not getting the results theywanted. I did my best to provide advice by explaining how tobuild a relationship between them and the prospects and then howto refer the prospect on the company.Around 24 hours passed when I received an answer formatted inall CAPS (which for anybody that is not aware, it's like yellingin an email). It seemed this member had taken offence to thesuggestions.(Side note here: The suggestions were very constructive andaimed to provide support and help progress, nothing more.)It short I received an "attitude attack". It seems their mindwas "not open to change" or new ideas. Now folks, you areallowed to make mistakes, nothing wrong with that, but when youask for help, and then decide that the help is wrong (eventhough what you are doing is not working)... well things aren'tgoing to change are they?So what's you attitude like? Are you open to information? I amnot talking about school learning (I was really bad at that) buttaking advice, applying it, and measuring results. It's alsolearning from those who have already made all the mistakes foryou. Trust me, anybody who has any success has got it wrong manytimes!So what do you do when you are frustrated and things are notgoing where you want them to go? Look for someone who will help,someone who has been where you are. Now to do this can take alot of time, so if you want the best advice you are going tohave to pay -that's just the way it is.Anybody who thinks they can have a successful business withoutspending any money is dreaming. I am not saying you need tospend a fortune, but you need to invest in your business,especially when it comes to getting visitors and the right help.A private members site is likely to get you the information youneed. This way you get access to someone who wants you tosucceed, and you become a higher priority, because you are acustomer. Also you have shown some commitment by paying whereothers won't take that step.I have just become a member of Jim Daniel's make a livingonline site, now I get a response from a proven successfulbusiness online person.Jim has been online for a long time and built up a largefollowing and an email optin list over 150 thousand. He knowshis stuff:Check it out here:http://www.make-a-living-online.com/You won't be disappointed. Lots of people are still in "job mode" ­ turn up and get paid.With any business, its more like, turn up, work, make somemistakes, learn, move forward, learn more, and improve what youare doing. There will be some struggle, which makes success somuch better but the pay you get in the end can be overwhelming. Expecting huge success quickly will frustrate you, instead,expect progress inch by inch.And what of our business owner who wrote in? It's likely theyare to be frustrated for a while longer and likely to become an"Internet knocker" saying that the Internet business doesn'twork, well for him, his is right until some changes are made. Afor attitude? More like an F.------------------------------------------Paul Easton is a self confessed Internet Marketing Nut andEditor of "Power Promotion Plus" -An ezine dedicated to web sitepromotion tools that work with 3 free gifts for subscribing.Check it out here: http://www.CreateToolbar.com ------------------------------------------