Business,21st,Century,Women,Wh business, insurance Business: 21st Century Business Women
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When the first generationof women entered the workforce in earnest in the 1970s, they succeeded in theonly way they could by imitating men. Authoritarian leadership and tight control was the hallmark of that daysbusinessman, and women were not exactly welcomed into the ranks ofmanagement. Well ladies, that wasyesterday, and today is today! Forget what your mama oryour boss told you, because following the rules can be bad for yourcareer. Todays CEO/entrepreneur can nolonger tap his/her companys full potential using a command-and-controlstyle. The 21st centurybusiness woman needs to be able to build a vision based on the awareness ofeconomic transformation, then help her partners and staff fulfill that vision. She must draw on a wide range of skills toget to the top and stay there. Followingare 7 Key Characteristics that are essential: 1. Sell the Vision: A leader with afresh, independent plan for her companys growth and future has a distinctadvantage in luring and keeping great talent and investors. Vision is not some lofty ideal, but anobtainable concept that is easy to understand and will make the company grow toanother level.2. Reinvent the Rules: While women have traditionally beensocialized to please others, the 21st century leader knows that goodgirls rarely post great returns. Thestrong managers/owners today not only anticipate change, they create entirelynew organizations that respond to shifts and search for innovation.3. Achieve With A Laser Focus: Go where others fear to tread! Beingaggressive and ambitious has long been considered male traits, but they are keyqualities for new leaders. Todaysbusiness woman has the ability to home in on opportunities that others maysimply not see, and then excel in that uncharted territory. 4. Use High-Touch in a High-TechEra: When a number of leaders areconducting business by e-mail, voice mail, passwords, and PINs, the femaleentrepreneur succeeds because she guides with a strong, personal, bed-sidemanner. Todays business woman is just as technologically savvy as her peers,but her skill with staff and customers is high-touch which gives her acritical edge and separation from the pack.5. Challenge or Opportunity? Women are great at turning a challenge into an opportunity instead of usingthe slash-and-burn approach. They areable to make bold strokes, but they also win the cooperation of others in theorganization in making any transformation a success.6. A Customer PreferenceObsession: In this information age whichmakes it easier to shop around for the best whatever, businesses must workharder to give people what they want before their competitors do. There is no substitute for spending time withclients to become expert at their businesses and learn their demands. Female leaders are almost intuitively adeptin doing just that, and without the client even suspecting.7. Courage Under Fire: Show me any career woman or femaleentrepreneur today that isnt able to stand-the-heat in any tough-callsituation. Their decision-making skillsare rooted in a high level of confidence, because theyve had to weather andsurpass any and all corporate storms theyve encountered over time. It takes a certain mind-set and bravado for anyone to start their ownbusiness and succeed, but its even more difficult for a femaleentrepreneur. Lets face it,ladies! Weve always had to betwice-as-smart and twice-as-confident as any male counterpart in the corporateworld. After all, if we can bear and raisethe future generation, how can running a successful business scare us?
Business,21st,Century,Women,Wh