Reasons,Every,Business,Needs,W business, insurance 5 Reasons Every Business Needs a Website
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Nowadays every business needs a website. More than 20million shoppers are on the Internet. Businesses large and small of allvarieties have already established their brands online and have made millions.Theres no excuse now, its as easy as a few clicks away on some free serviceslike mySpace or Blogger. (Be careful though. A poorly designed free website canadversely affect your brand image.) Potential customers, employees, investors,partners, and fans are all surfing the net right now. Still not convinced?Heres the breakdown. 1. In this day and age its expected. In a recent study the PEW Institute found that more than 73%of American adults presently use the Internet to find local businesses,research products and compare prices before they decide to support them. A webpresence for any size business is essential because customers today expect it.This number will only grow with younger generations virtually growing-uponline. 2. Showcase your brand and give it instant credibility.Make a great first impression. Your website is one of thefirst places a prospective customer can get to know you. A professionallydesigned, well written and resourced websiteis an effective way to connect to your clients. Customers prefer buyingproducts and services from established businesses. (or ones that lookestablished.) 3. Having a website will save your business time andmoney. And its convenient.Think of your website as the ultimate full-color, interactivebrochure with all the relevant information your customers may need. Expand yourreach by offering your services and products online. Keep your customersinformed, provide automated support and offer frequently requested forms, filesand pictures online (A 24 hour, 7 days a week presence on the web isinvaluable.) so you can concentrate on other ways to grow your business. 4. Expand your customer base and get to know them. Gain worldwide exposure on the web. Referrals are a crucialsource of revenue for many businesses. A website is an easy way for yourcustomers to refer their friends and business contacts to your business. Get toknow your customers better and get instant feedback. Using free analyticaltools can give you specific feedback on what your customers are interested in. 5. Generate more revenue.A well designed website can give you the edge you need fromyour competitors. While having a website does not replace the need formarketing and advertising, it has a great potential for adding to thecustomers experience. It has also been found that a print advertisement thatlisted a website address increased the response to the advertisement by 79%over the same advertisement without a web address. Generate even more revenuewith services like Google AdSense or other affiliate programs. Nowadays it is essential that any size business has awebsite. (Unless your website is doing your brand more harm than good by beingjust plain bad. Keep in mind that your brand is the most valuable thing yourbusiness can cultivate.) The bottom line is that a business without a websitewill lose business to competitors that do have an online presence and thatnowadays customers, partners and enthusiasts expect all the businesses andbrands they support to be on the web. So dont put it off any longer and getyour website up today!
Reasons,Every,Business,Needs,W