The,5-Minutes,Marketing,Promot business, insurance The 5-Minutes Marketing Promotion Plan
As we all know to live in this world we have to perform some activity by which we can earn money. There are many activities by which we can earn money and meet the standards to live in this society. And from one of them is franchise. Franc Small offices have unique needs, and thatincludes document shredding. Designed with the smaller business inmind, the Dahle 20314 is a cross-cut shredder that offers Level 3security and brings you into compliance with federal regulations. The
The 5 Minutes Marketing Promotion PlanNovember 8th, 2009 The 5 Minutes Marketing Promotion Plan by Radin IkramHaving sleepless nights thinking about your upcoming marketing promotion or event?Here are the 5 simple steps that you need to take to ensure that your next marketing promotion is well planned and will get you the RESULTS that you wanted.1. WHOFirst start by identifying WHO are your A-Grade Customer. They are also known as the The Awesome Customer. How do they behave? They are your advocates and they also do the selling for you by referring and recommending other people to you! In other words, they are your RAVING FANS! Of course, they make you more profit compared to the other types of customers and you never have to spend too much money on marketing to them. Another way of identifying your A-Grade customers is by looking at your top 20% customers who generates 80% of your sales. Once you have decided, then make them your target market for this campaign.2. WHEREAfter you have identified your target market, ask yourself WHERE can you find them in the highest concentration? Remember birds of the same feather, flock together. Do they stay in the same geographic area? Do they belong to the same association? Are they members of the same club? Do they subscribe to the same magazine? In other words, find something similar about your target market so that your task of marketing to them is highly leveraged.3. WHATNow start thinking about WHAT can you OFFER this target market that will make them take the first step. The offer must be exciting to them. Stop making discounts as your offer. Instead, add value. Give them something EXTRA that you can offer, preferably FREE, for taking the first step. What is the first step? It might be to call you, or visit your website or to come to your store etc, etc. You must be CLEAR about the first step that your target market must take and the reward for them for making it.4. WHYDefine clearly the benefits that your target market will receive when they buy from you. The reason WHY they should buy from you must be clear to them. Make sure youre tuned in to their WII-FM, i.e. Whats In It For Me station. People make buying decisions because of emotion. So tune in to the emotional reasons of your prospects and they will respond.5. HOWLastly, you can start thinking about the best was to reach out and communicate to your target market using the medium that will connect you to them. Go back to Step 2 (WHERE) and plan the most leveraged way of making sure your target market are COMMUNICATED and EDUCATED about you and your products.Good luck in your next marketing campaign!
The,5-Minutes,Marketing,Promot