Reasons,your,Business,Needs,Ca business, insurance 4 Reasons your Business Needs Call Tracking Software
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Call tracking software can be slightly misleading in thesense that the title gives the impression of simply recording a phone number ormissed call. The reality however, issomewhat different.Businesses need to know who is calling them and why. Businesses need to be able to talk tocustomers and clients to make sales.Consider:· Is your staff able to answer every call?· Do you feel you are losing business due tonobody being available to answer all the calls your company receives?· Would a software solution which could inform youwithin minutes that a call had been missed be of use to you?· Would it benefit your company if you hadstatistical data on which departments and staff members were answering callsand which were not?· Would it benefit your company if you couldidentify which of your staff or departments were natural sales people and whichwere not so good?· Would it benefit your company if you couldrecord the conversation between customer and staff member for analysis andtraining purposes?If yes, then consider the following reasons your companyneeds call tracking software. With thisin place you can: · Identify the source of calls by keyword. The better call tracking software can followit from first click on a search engine result page or website source, and trackthe call to see if it led to a sale. With this information you can slash marketing budgets by avoiding spendon underperforming keyword and reallocate money to where it is working.· Monitor staff performance through recordingcalls and analysing sales techniques. This leads on to identifying training and or underperformanceissues. With call tracking software inplace you can ensure staff are performing to the required standards and be atthe top of their game.· Recording missed calls or opportunities. This enables staff to call back the potentialcustomer or client within minutes of receiving the call. This gives great potential to maximisingsales leads and not losing them to a competitor. A customer could well have a credit card intheir hand when they call you for a product or a service, so every missed callpotentially costs you dearly.· Analysing which staff and department perform andwhich does not. With this ability yourbusiness can identify to the person who performs and who requirestraining. When combined with otherfeatures of call tracking such as call recording a wealth of information aboutyour business performance is at your fingertips.Choosing Call Tracking SoftwareThe call tracking software industry is evolving andcompanies can now offer services such as call tracking to some degree, whichprovides some or all or the above points. Currently, in the UK only one company can offer the full range of calltracking services, and this should be the company which should be at the top ofyour outsourcing list.
Reasons,your,Business,Needs,Ca