HOW,ARE,HOLOGRAMS,BULWARK,YOUR business, insurance HOW ARE 2D HOLOGRAMS A BULWARK TO YOUR CREATION?
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Any brand is a brand, only when the customers, thesupreme boss of the market, count upon the respective products and articles onthat particular brand. However, turn to the other side of the coin and youcould easily discover that the articles and products of the so called brandpervade the streets and bazaars of any city. Moreover, it attracts a restlesscrowd, as the hawkers sell those so called branded articles at a relativelylow price. It is a serious case of counterfeiting. The market here, dance atthe whims of the fake and insatiable manufactures and retailers respectively.In the prevailing circumstances, one hardly bothers to find out, what a 2Dhologram is and how does it work? Although, the science of Holography was invented inthe year 1947 but it was valued only when the Laser (Light Amplification byStimulated Emission of Radiation) beams were developed in the year 1960. Theperfect use of lights, lenses and photographic plates give birth toauthenticity and identity in the form of a 2D hologram. These Holograms areembossed with the words, picture and signs which are almost impossible to replicate.Undoubtedly, it is a bulwark against counterfeitingbut only when you are familiar with it.Vikram Singh, who runs a ready-made apparel shop,says, Who knows that what they sell at the showrooms in the malls is genuine.The glittering stickers can always be tampered. Moreover, the customers hardly knowhow to check the authenticity. It can possibly be tampered, but you would besurprised to know that despite being tampered, the 2D holograms residue livesto serve your varied interests. Gone are the days of infancy, when the customersscrutinized an article or a product, before getting convinced to have boughtit. Slowly and gradually, the supreme boss of the market has turned to bereluctant. The customers now hardly find time to verify the authenticity andoriginality of a particular product. I dont know what they send to me. I justorder online, whatever I want. They deliver my order at my doorsteps and itsaves a lot of time for me. I am least bothered to check for the 2D or 3DHolograms. I do not know how to verify the label bearing the signs ofauthenticity, said Shiraj Shiekh, a voracious reader. 2D holograms are a perfect safeguard to your mindsbaby, not because it is almost impossible to replicate, but because there aremyriad methods by which it protects your creation. For extra security, itconsists of hidden text like VOID or CANCELLED, inside the sticker. Wheneverthe hologram sticker is tampered with pressure, the sticker residue will liveto show these hidden texts. Apart from this, there are Laser readable hiddentexts on the sticker. This can only be read when a Laser pointer is directed tothe sticker. Moreover, these stickers also consist of the micro-text or images,which cannot be read with eyes naked. It happens to be possible only through amagnifying glass.
HOW,ARE,HOLOGRAMS,BULWARK,YOUR