How,Target,Market,Your,App,Mor communication How To Target Market Your App To More Than One Demographic
But when we talk about the handsets, undoubtedly, Nokia is the King of mobile phone market and LG stood at the third position. In this article we are concentrating on Nokia E5 from the house of Nokia and LG GM360 Viewty Snap by LG Mobile Com The Nokia Mobile Company is the undisputed leader in mobile world, they have latest technology and capability to deliver world class handsets at no extra costs. The N series, E series and C series phones have already rocked the world with th
Targetmarket is often used by marketers to single out a group or demographic thatthey wish to appeal a product or service to. In terms of a mobile app, thismeans picking a segment of the mobile market that it will attract the mostamount of downloads from. Such a marketing strategy is fairly typical in manydifferent types of industries, even when selling apps to mobile device users.With that said, there can also be the tendency for app makers to only targetmarket one demographic, which can certainly be effective, however, it can alsobe limiting to only that group within the market. In the hopes that you willappeal your app to more than one demographic, here are a few target marketingtips. Start Out With TwoSimilar Demographics Whiletarget marketing two different demographics can certainly be a proactivemarketing strategy, it can also be risky to jump from one group to an entirelydifferent one when marketing your app. For such reason, you may want toconsider simply picking two similar demographics when marketing your app to twodifferent groups within the market. The reason being is that if you targetmarket your app to two widely different demographics it may be too far of areach, opposed to more similar groups of people that have common interestsrelated to your app. For instance, target marketing your app to females 13 to17 and males 10 to 15 would be an example of two similar demographics that youcould potentially appeal your app to. On the other hand, if you were to targetfemales 40 to 75 and males 12 to 19, because there is such a large agediscrepancy, along with the gender difference, such marketing would be prettydifficult. Allow Your App ToLead You Manytimes marketers try to advertise for an app and end up wasting valuableplacement and money targeting the wrong demographics. The best thing to do whenmarketing your app to different demographics is to let it lead you to which aremost likely to actually use it. For example, an app that allows users to reviewtheir favorite bakeries around the world, is probably not the best app to placeon a fitness website or anything related to losing weight. As you may haveguessed, bakeries often have high calorie foods, which dieters choose not to beassociated with. But, if the bakery review app had ads featured on popularfoodie blogs, then that would be a much more effective method of branching outand targeting more than one demographic. Conclusion Thereis no rule that says your app must only target one demographic. Targetmarketing is designed to appeal your app to specific groups of people, but byno means does that mean it only has to be one certain group. In fact, it isbest if you branch out and target market your app to multiple groups of peoplein the market so it has the highest potential to create revenue and profits. Asyou allow your app to lead you to new and correct demographic, starting offslow by targeting two similar, yet different groups of people, you will likelyfind the users of your app can be more diverse than you originally thought.This will ultimately lead your app to new market segments, and potentiallycreate a broader reaching reputation within the industry. Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-priority:99;mso-style-qformat:yes;mso-style-parent:"";mso-padding-alt:0in 5.4pt 0in 5.4pt;mso-para-margin:0in;mso-para-margin-bottom:.0001pt;mso-pagination:widow-orphan;font-size:11.0pt;font-family:"Cambria","serif";mso-ascii-font-family:Cambria;mso-ascii-theme-font:minor-latin;mso-hansi-font-family:Cambria;mso-hansi-theme-font:minor-latin;}
How,Target,Market,Your,App,Mor