SEO,and,E-Marketing,Normal,fal ecommerce SEO and E-Marketing

Wood handles are used in tools due to their ability to provide a good grip when holding the tool. Unlike many other types of handles; wooded handles are easy to grip do not transfer heat and are not an electrical conductor. Therefore, making I will be answering three main questions in this Emerald Passport Review for all of the tenacious Entrepreneurs that are seeking the ideal Home Based Business Opportunity. Internet Marketing has seen some tremendous growth in the "work at ho

Normal 0 false false false EN-GB X-NONE TH MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-priority:99;mso-style-qformat:yes;mso-style-parent:"";mso-padding-alt:0cm 5.4pt 0cm 5.4pt;mso-para-margin-top:0cm;mso-para-margin-right:0cm;mso-para-margin-bottom:10.0pt;mso-para-margin-left:0cm;line-height:115%;mso-pagination:widow-orphan;font-size:11.0pt;mso-bidi-font-size:14.0pt;font-family:"Calibri","sans-serif";mso-ascii-font-family:Calibri;mso-ascii-theme-font:minor-latin;mso-fareast-font-family:"Times New Roman";mso-fareast-theme-font:minor-fareast;mso-hansi-font-family:Calibri;mso-hansi-theme-font:minor-latin;}Today I like to write a little about theimportance of good SEO (Search Engine Optimization) and goodE-Marketing)I see many hotel and business websites looking verygood, but performing so badly or they not perform at all. The owners of thosewebsites must have thought “This site design looks stunning andfancy! Let’s upload the website right now! Our guest, clients or customers willlove this side and us! They will buy our services and products! After all it’sa fancy site isn’t it?.”A classic situation!  A web designer who designedand created a website without any clue or idea what SEO and E-Marketing means,and this designer couldn’t care less if the website will be popular and aprofitable business! After all, the web-designer wants to build and show themost fancy website site to others for his/her own adverting and benefit! Thedesigner couldn’t care less if your side will ever be a high-ranking site, if yoursite does  have visitors or if your site generates any business at all…Trust me, they don’t care or they don’t know that they should care for you!Let’s talk about some simple SEOfacts:·        It’s a fact thatmost website designers don’t know much about SEO as the skills and knowledgeneeded for SEO and E-Marketing are very different. (Would you trust your localcontractor to do important Sales and Marketing work for you?)·        It’s a fact thatmost website designers like to create the most beautiful site to be includedinto his/her portfolio as a reference and don’t care at all how many peoplewill visit your site… or even better, how much business you create withyour site!·        It’s a fact thatmany websites I check look really impressive and good! However with wrongkeywords, without back links, without listings in web directories, withoutproper HTML, XHTML or CSS, and with those mentioned, your site will never workwell! ·        It’s a fact thatusing too much “Flash” will make SEO efforts very difficult. ·        It’s a fact that“Content” is King!! Don’t copy from other sites, write good content and write alot and include your keywords in the content,·        It’s a fact thatyour visitors come to your site first and foremost for INFORMATION! Give themthe option to view nice pictures and videos, but focus on INFORMATION andCONTENT.·        It’s a fact thatyour site must be USER-FRIENDLY as your visitors might leave the site 10 secondafter visiting the site if they cannot figure out how to navigate your sitefast.·        It’s a fact thatyou must keep on writing articles, press and news releases and submit them toall the leading sites and on social media sides.·        It’s a fact thatyou must include social media links such as Face book and Twitter etc.·        It’s a fact thatyou need a Blog and that you post weekly at least one (1) article on the blog.·        It’s a fact thatyou need to post on other blogs related to your business to create goodexposure and back links·        It’sa fact that SEO and E-Marketing is not a one-off job!! This work never stopseven your site ranks well already. If you stop working on your site, your sitewill be back to the bottom in no time! It is not unusual to see some hotel and otherbusiness websites which are over 5 years old and still does not have a goodpage-rank, very limited or even no back-links and link-popularity at all, anAlexa rank of 15 millions  or higher and very limited page view and visitorsa day (and even less business transactions). Most of the time those websitesare without proper content, only fancy flash and pictures and ‘blinking’gadgets, with all those mentioned, how your website will help you to makebusiness?Your Sales and Marketingteam should be shot on the spot in public if this is the case! Most S&M Directorsand Mangers don’t like E-Marketing and SEO! ·        They worry thatthey will not be allowed any longer to travel to all those travel marts in allthose beautiful countries around the world. ·        They worry somuch that the will lose out on all the delicious business luncheons and dinnerwith tour operators and agents.·        They worry somuch to lose all those benefits such as gasoline allowances, phone allowancesetcThey better adjust their mind-setand learn new techniques or they will really have something to worry big-time!!We know thatespecially here in Asia, the owners of those businesses don’t know much about IT and even lessabout SEO and E-Marketing!Those owners and managers trusttheir IT Manager- who uses many High-Tech words at all times! Those owner andmangers, not having any clue what the IT Manager is trying to say will trustthis person! Many owners and managers most timewrongly view that certain IT manager must be good, just because he/she speaksun-understandable IT language which the owner himself cannot even duplicate theword after hearing 10 times.  So, what I want to say here is: as an owneror manager especially in a small to medium size, you have to learn about whattruly Information technology is, what social media is, what SEO means, whatE-marketing is all about.  It is very important as this will help toSUCCESSFULLY complete in business with a minimum cost involved. Think about this HotelStatistics: 90% of your sales andmarketing budget produces in average only 42% of the result (Tour Operators andTravel Agents)  whereby 10% of the budget (E-Marketing) and SEO) doesproduce up to 60% of the business.  Most people and managers don’t knowthat it is NOT the IT Managers’ responsibility to do E-Marketing.  Anybusiness must have an E-Marketing Manager on board or you will lose out badlyin today’s business environment! You must insist to get a very detailed monthlyreport on e-marketing actives, search engine ranking, If you business issmall, you better start learning about E-Marketing and doit yourself or outsource. START NOW or NEVER – Profit is inyour hands.