THE,SCIENTIFIC,APPROACH,ONLINE marketing THE SCIENTIFIC APPROACH TO ONLINE MARKETING


Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t


At the risk of sounding sensational, if you understand theconcepts introduced in this article it could literally mean thedifference between miserable failure and insane online profitsfor your business. I'm not talking about a magical formula thatwill guarantee success, but it's something that all onlinemarketers need to understand...If you spend $50 on advertising and it generates more than $50 innet profits, that's a good investment.Simple right? Well, through the use of proper testing and a"scientific" approach to advertising, there's no reason you can'tturn your original $50 ad into millions of dollars in profits.It's just a matter of developing a system that creates a profit,and then reinvesting your initial profits back into your businessin order to further expand your advertising.Assume that through proper tracking of your website traffic you'reable to determine that 1 out of every 100 visitors to your sitebuys "Product X". Let's also assume that on the sale of every Product X you make a $50 profit. Do you see that any ad you buy which deliversmore than 100 visitors to your site per $50 spent is a profitableinvestment?Promoting a site should be approached with this type of ascientific or mathematical attitude. Any advertising you do iseither profitable or not, and you need to know which it is so youdon't waste time and money.Here's a somewhat simplistic strategy that you could use to getstarted:1. Use a combination of free or low-cost strategies to promoteyour web site, generating initial traffic which will serve as astarting point.2. Through proper tracking of your site, determine the exact"value" of a visitor in terms of dollars and sense. This isabsolutely critical.3. Utilize paid advertising that proves to be profitableaccording to step 2, based on the value of a visitor and thenumber of visitors generated.4. Through ongoing testing, tracking, and tweaking, try toincrease the value of a web site visitor as well as response toyour advertising.5. Repeat steps 2-4 as necessary - or forever.The power of this scientific or mathematical approach to web sitepromotion is that once you have completed the steps you will havean almost automated advertising campaign that can literally sendyou all the traffic you need. Rather than spending hours andhours each day promoting your site, you simply buy moreadvertising.The bottom line is that there are only 24 hours in a day andthere's only so much you can do during that time. Freeadvertising strategies can be effective, but normally, anythingthat's "free" is going to "cost" you time.On the other hand, if you could spend $1,000 a day on advertisingto make $1,000 a day in profits, without spending hours doingit, why wouldn't you just do that? It's not hard at all.Consider GoTo.com for example, where you can buy clickthroughs foras little as 1-25 cents.That fits the formula quite nicely. GoTo alone won't send youenough traffic to make you rich, but it's a good example ofeffectively promoting your site without spending much time doingit. And that's just one example of many!Give this 5-step scientific approach a try. If you find you justcan't seem to make the formula work, there can only be a fewreasons for it; either you're not advertising in the rightplaces, your web site isn't doing its job, your profit marginsare too low, or your product or service itself is the problem.Figure out which it is and you can't fail. Article Tags: Scientific Approach

THE,SCIENTIFIC,APPROACH,ONLINE

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