Don,Waste,Dime,Pay-Per-Click,P marketing Don’t Waste A Dime On Pay-Per-Click!


Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie


Pay per click search engines are a way to get hundreds oftargeted hits to your site quick. But in our hurry to bringhordes of visitors ready to spend their money we sometimesoverlook what we’re trying to accomplish.We need to maximize our click throughs, and pay less foreach visit. So, following is my checklist of five sure-fireways to get more bang for your pay per click buck.1) Avoid FREE!Usually when I’m producing classified ads I’ll use the wordFREE. It’s a powerful way to get people to your salesletter.But if you’re using pay-per-click, your objective isn’tmassive traffic. You want buyers, not freebie hunters. Don’tgive them a reason to visit you other than your product.Even let them know that they’ll be spending some money whenthey land on your site so you separate the buyers frombrowsers.2) Give Them Your Offer!Tell the reader in your search listing what you’re offering.An ebook? A toolkit? Tell them in the body of your listingso they know what they’re clicking through to get. Don’twaste click throughs by stating that your product is theanswer for everyone.3) Use A PPC Manager!Pay per click managers show you when there’s a gap betweenyour bid and the next bid.For instance, you might bid .67 for a number 2 spot, whilethe number 3 spot is only bidding .63. You’re bidding .03more than you need to, and you’re wasting money on eachclick.A few cents might now seem like much, but 1,000 clickthroughs means you’ve wasted $30.00.A manager will automatically notify you of these changes,and let you adjust your bid and save hundreds. A good oneto check out is: http://www.managebid.com4) Target Your Audience!Use only keywords that address exactly what you’re drivingtraffic to. Nothing waste money quicker than driving trafficto a site that has nothing of interest for those visiting.Keep your search terms tightly focused around your offer.5) Explore Other Keywords!If you can’t afford to pay $5.00 per click for a listingunder “home business”, start searching for other moreobscure keywords.For instance, if you’re offering a home business sellingcandy, use creative keyword bids like “candy business” and“make money with candy.”Try to target your audience directly, and bid on keywordsthat address the niche market.

Don,Waste,Dime,Pay-Per-Click,P

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