The,next,Big,Thing,Mobile,Netw marketing The next Big Thing - Mobile Networking


Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie


The logical next step for mobile operators: After the success of  user generated content online with websites like Facebook, Bebo or even YouTube,they adapt this scheme and take it mobile. With the expansion of thesocial networking to mobile content, this could be generate about$5.74bn (£2.87bn) by 2012. One of the mostattractive elements which could be the key factor for success is thateverybody would be able to keep in touch with their friends whereverthey are and keep up-to-date with their online profile whatever theydo. The user can type "I'm at the beach right now"  or "I'm doing someXmas shopping" directly on your mobile phone. Of course we can debateabout the importance of this type of messages and the already existingoverload on information. Some facts aboutthe power of social networking - an increase of 270% of Facebook'susers for the last 2 years. We can notice an increase for MySpace (72%)as well but lower as the less saturated market of Facebook. MySpace nowhas more than 114 Million users world wide instead of 52 Million onFacebook. Bebo, with it's majority of users in Europe, grew 172% tomore than 18 million users. Research has shownthat the user profiles of people who are using web sites like Facebookis very similar to the one's likely to be interested in using theinternet on a mobile phone. (Comscore) The results showthat people who are experimenting with the internet on a mobile phoneare younger than users who access the web only with a computer. InBritain, more than 25% of mobile internet users are aged 15 to 24,compared with 20% who go online using a computer; a further 41% ofmobile internet users are 25 to 34 compared with less than 20% using acomputer. Different socialnetworks are now available on some mobile operators such as Facebook inthe US with Verizon or AT&T or even YouTube with an exclusive dealwith Vodafone.With this in mind it also becomes clearer why Google would want to join this profitable market with its own Gphone.Tetridia's advice: Get your mobile marketing strategy ready!

The,next,Big,Thing,Mobile,Netw

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