How,Present,Your,Offers,with,L marketing How to Present Your Offers with Love So Your Audience Will L
Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t
Last time I shared four practical tips for how to develop a compelling offer - Make sure its a desirable topic, craft a juicy title, add on a tempting bonus and get clear on the value before you settle on the price.Today I want to begin talking about how to present that offer in the most appealing way.People prefer to accept help (and hiring you is one form of accepting help) from those they know, like and trust. So whether youre reaching out to a potential client through an online promotion or through a one-on-one conversation, establishing rapport is the first and most crucial step in the process.Instead, many heart-based business owners mistakenly focus on what they think of as selling when it comes time to present an offer. And that actually goes against their spiritual beliefs and values.I totally get it. I used to get caught in the same trap, thinking that marketing and selling my expertise was something entirely separate from delivering it. The problem with that separation is it automatically takes you out of your place of strength (that centered and connected place you come from when youre in the flow of working with a client). Trying to create rapport with a potential client when youre not feeling connected to your purpose means your head may be engaged, but your heart is not. Youll likely find yourself:*) Avoiding talking to people about your products and programs for fear youll be rejected*) Sitting in front of the computer staring at that promo email youve written, knowing its not what you want to say but not sure how to fix it*) Putting out a desperate Oh God, please buy! sort of energy that sends people scrambling in the other directionWell, we certainly dont want that! If this happens for you, the good news is Ive got a simple strategy for centering yourself in your power as you engage in any kind of selling interaction.When you sit down to write a promo email, or pick up the phone to talk with a prospective client, or meet someone at a networking event, say these words to yourself:* Im so glad Im here. (this creates excitement)* Im so glad youre here. (this creates gratitude and anticipation)* I know what I know. (this creates confidence)From there, you wont have to feel like youre selling, youre just connecting both to your purpose and to other person.When They Feel the Love, They Love What You Have to OfferYou have a purpose here on the planet - to share your gifts and your special brand of transformation from a place of love and service. The more fully you step into the power of your True Self in your business, and come from that place as you talk with potential clients about what you have to offer, them more theyll love you and find your offers irresistible.So its both the simplest, and most vulnerable, thing to do. Be you. Yes, even when youre selling.
How,Present,Your,Offers,with,L