How,Print,Plastic,Promotional, marketing How to Print Plastic Promotional Pens - The Most Important o


Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie


We see them everywhere with company logos andadvertising messages, but how are promotional pens actually printed?Here we give you a brief overview of the various stages required inprinting the average plastic promotional pen.It begins with theartwork. Ideally this should be provided in vector format. TypicallyAdobe Illustrator (.ai) is the most universally accepted in thepromotions industry. All fonts should be converted to outlines. Allcolours should be on separate layers.Once the artwork isreceived it is normal that some additional work will need to be carriedout on it to make it suitable for the relevant printing process used.Usually this means that fine lines will be thickened up and anybutt-registered colours will need to be overlapped.The artwork is now ready to be converted into a film positive so that the screen or pad printing plate can be produced.Screensor plates are covered with a light-sensitive emulsion and then exposedto UV light whilst in contact with the film positive. The screen orplate is then developed and dried and is now ready for the next stage. Theplate or screen is mounted on the printing machine and numerousadjustments have to be made to ensure the print will be placed in thecorrect position on the promotional pen. In the case of screen printingit is very important that the linear speed of the screen matches therotary speed of the pen as it is printed. If this is not carried outproperly the print will be smudged. If the promotional pen is padprinted, then we should remember that the print height is limited toabout 7mm on a typical round pen and the machine has to be adjustedaccordingly.Ink of the required colour is added to either the screen-printing machine or the pad printing machine and transferred to the promotional pens from either the screen or pad plate. The pens then pass through a hotair dryer to remove the solvents from the printed ink and they are thenready for the next stage.If there is more than one colour printrequired, the whole process begins again for subsequent colours. Onceall the colours are printed, the promotional pens are then packed tocustomer's requirements. This may be simple bulk packing or it may beindividual boxing.The promotional pens are then ready for dispatch.Itcan be as little as 24 hours from receipt of artwork to the dispatch ofthe printed promotional pens because promotional items in general areoften an afterthought for tradeshow giveaways.

How,Print,Plastic,Promotional,

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