The,Home,Effect,sure,all,have, marketing The Home Effect
Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie
Im sure we all have one or two favorite spots we like to haunt whereit seems, like the old slogan for the Cheers TV show, everyone knowsyour name. I know I do. Ive got a little Italian restaurant down theroad from me that I frequent and it seems like not only do they know myname, they know what Im going to order before I do. Otherplaces I have been eating at for years do not even recognize me fromvisit to visit, much less bother to remember my name. I am sure you canguess which business I frequent more and which is always my fistchoice. It is not even that they have the most competitive prices andthe highest quality ingredients that compel me back repeatedly. Thewelcoming, comfortable atmosphere makes me feel at home.How canyou as a small business entrepreneur achieve that effect, though? It iseasy enough to chalk it up to eidetic memory and say to yourself, Ijust dont have the brain for that and Ill never achieve that. Thereis plenty of business out there that do achieve this sort of atmosphereand there cannot be that many people out there with photographicmemories. No, there are strategies you can implement in your businessto make people feel at comfortable and at home, turning them intoregulars that will sustain your sales for years to come.Theeasiest way to start is to talk to your customers outside of theThatll be $29.99. Thanks. Heres your change paradigm. While you aretalking them up, try to take note of some distinguishable feature aboutthem that will help you remember them in the future. If you are notcompletely swamped and in a rush, try to make some notes about themthat you can reference later. At first, you will find yourselfremembering the best customers and the most troublesome customers, butwith a little practice, you will find yourself remembering thoseinfrequent customers that only show up once in a blue moon. Likeanything, it just takes a little time and the effort of practicing.Thebenefits of your work can be useful outside of friendly greetings too.If, for instance, you are able to identify what types of products yourregulars gravitate towards, you can use that information to expand yourline in the future, or you can use it to target your advertising. Areyour regulars in love with your line of silk drapes? Do some colorprinting to advertise those new green silk drapes you just got intoinventory. Have you taken note of your customers birthdates? Why notsend them a promotional greeting card with a special offer or discountand show them you appreciate them at the same time?I know itsound like a lot of work, but, hey, it takes work to make money. In thegrand scheme of things, though, the effort you put into it, is faroutstripped by the rewards you will reap. Give it a try. You are newregulars will thank you for it.Learn more about the color printing industry.
The,Home,Effect,sure,all,have,