How,use,your,proprietary,syste marketing How to use your proprietary system with clients


Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t


Have youalready created your proprietary system? If you did, congratulations! That will makeyour marketing so much easier. I do get alot of questions from clients about the best way to use the system with yourindividual clients once it’s been created. The concern is, “Clients differ, so how canI take everyone through the exact same process in the exact same order?” Let me makethis really easy for you. Your proprietary system needs to be created in a logical,chronological order. Every step builds on top of the first one and then on topof each consecutive step. That makes sense, right? This sameprocess can be used for other products you create like a home study system or atelephone boot camp. I even dida one-day program with each step of my system. This is by far the best way toorganize the information – in logical chronological order. However,when you are actually working with a client, they have their own experiencesthat you need to honor. So you might have to start at step four or jump around and go outof order. And this is perfectly fine. You can always loop back around to thebeginning or proceed from wherever you jumped in. I hope I’mnot letting this big bad secret out, but I rarely, if ever, take any clientfrom step one to step ten in linear order. Usually I go through steps one through five,then fast forward to closing the sale, and then go back to step six. Mysuggestion is not to put a lot of pressure on yourself to stick to the exactprocess in order when working with individual clients. That order is there especially for clientsusing the home study system on their own. But, when you are working with aperson one-on-one to guide them through the process, you can mix it up for thatparticular person’s needs. Your goal is to provide what they need to achievetheir goals, so customizing the steps for each client is perfectly acceptable. Your ClientAttraction Assignment.Have you been using your proprietary system with private clients? What have younoticed that works or doesn’t work? What adjustments can you make that willhelp your clients and make things easier for you as you take them through yoursystem? Make note of what you tried, so you can put the successful nuggets towork for you again in the future.

How,use,your,proprietary,syste

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