Emerging,start-ups,Fraud,Detec marketing Emerging start-ups in Fraud Detection and Prevention Market


Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t


The readiness to put resources into new security start-ups that offer fraud detection and prevention services is proceeding at such a very quick pace, to the point that new companies still in stealth mode are getting gobbled up by more settled players before they even freely introduce their products and services. For instance, next generation firewall provider Palo Alto Networks acquired Morta Security, founded by past employees of National Security Agency. Morta, which was in stealth mode till 2012, developed techniques to detect and remediate malware. Palo Alto plans to integrate this technology into their next generation firewall platform. In February security provider Imperva acquired a start-up Skyfence. To monitor software-as-a-service (SaaS) applications, Skyfence introduced Skyfence Cloud Gateway, and just a month later they debuted it, Imperva acquired it for $60 million. Companies including airline carrier Virgin America are already using Skyfence service.There are many startups, which are trying to find new and sophisticated ways to protect corporate data assets, especially in cloud and mobile devices. Some of them are:Bitglass:A silicon valley company founded in 2013 by a group of business veterans. The company came up with  ‘watermarking’ technology for protecting enterprise data that can find out who may have leaked data or who may have used applications picked up a funding of $10 million from Norwest Ventures and New Enterprise Associates.Bluebox Security: The company offers leading mobile application security and management solutions to protect corporate data. They joined the device management arena with their ’data-wrapping’ technology for Android and iOS that act like a container on mobile devices so that IT managers can have control and visibility over corporate apps. Zion’s Bank and Netflix are among the first adopters of their mobile-device security software. Bluebox received a funding of $27 million from Andreessen Horowitz, Sun co-founder Andreas Bechtolsheim, Tenaya and Tenaya Capital among others.Elastica: A cloud security start-up began with a goal of offering visibility into software-as-a-service (SaaS) applications like Google Drive, Box and Salesforce which are accessed by employees from anywhere by using mobile devices. The service observers SaaS usage and alerts IT security managers or even block traffic if any unusual activity is detected that violates security policies. The company received a founding of $6.3 million from Mayfield Fund and competes with other start-ups Bitglass and Netskope.Forter: A Tel Aviv company founded by Liron Damri, Alon Shemesh and Michael Reitblat. The company which offers cloud-based fraud detection and prevention service inspects card submissions and customer transactions and marks if any suspicions activity is detected. According to COO, the service that can detect fraud can be made work just by installing a line of code from Forter on to the website that needs to be protected.There are many other start-ups like Shape Security, Niara, Cyphrot, Cyberreason, and Confer that are into Fraud Detection and Prevention market.Threat detection and response is one big opportunity for fraud detection startups. The market is growing at a Compound Annual Growth Rate(CAGR) of 15.6%.

Emerging,start-ups,Fraud,Detec

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