FROZEN,BAKERY,ADDITIVES,ESSENT marketing FROZEN BAKERY ADDITIVES : AN ESSENTIAL TOOL FOR FROZEN FOOD


Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t


Additives help in increasing the shelf life of the product. Additives ensure the Freshness, Safety, Attractiveness, Wholesomeness and Nutrition of the product to remain intact. The market for frozen food is increasing rapidly and so is the frozen bakery additives.The major growth is seen in the past years. Frozen bakery is the fastest growing sector in the processed food industry with market size estimated to reach $ 37.2 billion at a CAGR of 7.1% during the forecasted period of 2014-2020. Frozen bakery accounts for 8% of the total frozen food market. The global market for frozen bakery additives is expected to reach $ 1.7 billion at a CAGR of 6.9% during the forecasted period of 2014 to 2020.The market of this industry is wide and is increasing due to many reasons.The few reasons are the consumers preference for the convenience food, easy to eat in the busy lifestyle. With increasing disposable income and better living standards there is hardly anytime left for the consumers to prepare food at home, as the high income comes with better job and better job opportunity drives in enormous resposibilities. This gives rise to the processed food, the food that is easily available and easy to prepare. Frozen food is huge in demand for these reasons. The frozen bakery additives gives the food, a feel of freshness which allows it to stay on the store shelves for a longer period of time. The frozen bakery additives gives quality to the product. They are available in variety and are into environment friendly manufacturing process.The manufacturers make every attempt to meet the increasing demand or need of the consumer for the frozen bakery additives and hence there are new product developments in the industry. The hectic lifestyle of the urbanized consumer has also widened the aspects of reasonably prized frozen foods with nutritional content. The products like these provide retail bakeries, grocery stores and café’s the consumer requirements based on the need with minimal food wastage costs.The demand is also increasing due to the adeption of westernization in the developing countries, as bakery products are staple diet in westernized countries. The Innovative technology and products are definitely an area which can be emphasized to gain more benefits out of the industry. Moreover the increasing applications of the frozen bakery additives in bakery products present tremendous growth for the industry.The major challenge that can affect the market is the chemical and physical changes that take place during storage, which can deteriorates the freshness and quality of frozen bakery products. Once the storage issues are in place the market will continue to grow at a faster pace. The market is poised to witness the steady rise in terms of revenue and global demand.The demand is directly related to the the constant rising demand for frozen produtcs. Hence we can say that the additives help the life of frozen food in the shelf for a longer duration.

FROZEN,BAKERY,ADDITIVES,ESSENT

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