Power-Packed,Techniques,Stimul marketing 4 Power-Packed Techniques To Stimulate Customer Buying
Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t
1. Tantalize Their EmotionsWhen was the last time you bought a candy bar? Exactly what is it about chocolate that makes us waste perfectly good money on something that lasts less than five minutes? Yep, its the feeling of satisfaction we feel after weve eaten the sweet morsels. Everything consumers purchase is for one purpose to satisfy some emotional feeling they are looking for. Dont believe it? Why do we buy cars? security, to show off, personal satisfaction? Sure, we all want to look good and know that well be able to get where were going safely.Take advantage of the emotional pull purchases have on your customers, and dramatize. Paint word pictures that will enhance to pleasant feelings that come with the purchase you are trying to get them to make. 2. Scare The Heck Out of ThemWhat are your customers going to lose if they dont buy your product? No, we dont always have to stick with the pretty pictures that leave us all warm and fuzzy. Fear is as effective of a motivor as pleasure sometimes greater.Do you have fire alarms installed in your house? A dramatic mental picture of waking up in the night and not being able to rescue you child isnt at all pretty, but will be much more likely to motivate you to invest in a fire alarm system than any pretty picture ever would.Dont hesitate to use a little negative influence if your product calls for it. Many people fear what they could lose more than they get excited about what they could gain.3. Keep Buying A Simple Yes or No ChoiceAre you planning a special sale? Take care to promote only one of each type of product at a time. Decisions can make the buying process more complicated and cost you sales. Yeah, the buyer who cant make up his mind often leaves without taking anything with him thats money out of your pocket!Do you have several related items you want to offer? Combine them into one package and watch your profit skyrocket!4. Make It Easy To BuySeveral years ago, I found myself spending my lunch hour in a long line at the nearby fast food restaurant. After patiently waiting for more than 30 minutes, I placed my order only to discover they didnt accept debit cards. Now, theres no feeling of frustration quite like spending the best part of your lunch time waiting in line with a yammering stomach, only to be denied.Your customers want to be able to pay in whatever way they choose when they walk to the cash register. If you want to attract the most customers, be sure they can pay using their favorite method.
Power-Packed,Techniques,Stimul