Marketing,Specifics,Product,Ba marketing Marketing Specifics: Product Based Marketing
Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie
Each type of company requires a uniquely different way of marketing depending on what kind of focus they have for their company. Advertising a company that is centered purely on products has its own methods for advertising you need to be aware of if you want to have any success.Unlike a service industry, a product-based company is going to succeed based on two specifics things: the products they sell and the prices for those products.Now, service does still matter for a produce based company, and youll see many of them talking about what great customer service they have, but it still remains true that if you look at the majority of the color printing theyre getting done, all of those advertisements will have the stronger emphasis on what products they sell, and how much those products are.The reason is because these two things are great motivators for people. If you happen to sell something that no one else does, you will automatically start getting a certain amount of business based purely off of that. The first company to develop a product gets the sales because theyre the only ones selling it.If youre selling something a lot of companies can give people, then the price becomes more important. The cheaper you are the greater the odds of someone coming to you instead.Now lets look at the different actual ways of getting this information to people. Knowing what to tell people is just as important as know how to tell them.The things to consider is that both messages are very short and to the point. You dont need much space to tell people you sell something or to tell them you have low prices. The best applications of color printing then become things like postcards, posters, or flyers. They dont give you much space to make your point, but you dont need a lot of space, and these forms of advertising are highly visible.A postcard is only likely to get a few seconds worth of a persons attention. Well, for a new product no one else sells, just showing them a picture of the product will likely be enough to grab their attention, meaning a few seconds is all youll need.The same is true for low prices. All you often need to do is show them the prices and thatll be enough to gain their interest. A single number doesnt take very long for a person to take in, meaning those quick glances will do wonders to get your message across to them.Always know the best methods for advertising for your particular industry. For products, you dont need much space, but you do need to have something thats easy to see.
Marketing,Specifics,Product,Ba